Bilingual Growth Marketing Lead (German/English)

Growth Marketing Lead (German & English Speaking)

Hybrid – Cambridgeshire
circa £60k pa

Right. This isn’t a “post on LinkedIn and hope for the best” marketing role.

This is for someone who actually understands growth. The kind of person who sees a funnel and thinks, that’s leaky, I can fix that.

We’re looking for a senior, hands on Growth Marketing Lead to own demand creation and revenue growth across EU markets, with Germany front and centre, and strategic direction across the UK and France.

German fluency is essential. Not Duolingo streak level. Proper business fluent.

What You’ll Actually Be Doing

• Owning EU Growth Strategy

• Setting growth priorities by market and product

• Turning market insight and sales feedback into clear hypotheses

• Deciding where budget and effort should go

• Designing Smart Experiments

• Testing audiences, propositions, landing experiences and channels

• Building structured, repeatable growth frameworks

• Finding demand opportunities others haven’t spotted

• Funnel and Intent Ownership

• Shaping the journey from first click to qualified opportunity

• Defining intent signals and lead quality standards

• Making sure marketing reflects how people actually buy

• Paid Channel Direction

• Partnering with a paid specialist

• Providing the hypotheses, audiences and funnel strategy

• Owning outcomes, not just activity

• Insight and Commercial Impact

• Using CRM data and performance metrics properly

• Improving attribution

• Sharing practical insights that help revenue grow

What You’ll Bring

• Proven experience in growth or demand generation with measurable commercial impact

• Strong understanding of funnels, experimentation and buyer intent

• Analytical capability and confidence working with imperfect data

• Confidence leading direction without running paid accounts yourself

• Fluent German and English, written and spoken

The Type of Person Who’ll Thrive

• Curious and comfortable challenging assumptions

• Commercially sharp and focused on revenue

• Clear communicator who can explain the why behind decisions

• Self starting and resilient

• Motivated by measurable impact rather than vanity metrics

What You Might Not Like

• This isn’t fluffy brand marketing. It’s commercial.

• You’ll be accountable for growth direction.

• You’ll need to challenge and influence, not just execute.

• Ambiguity happens. Perfect data rarely exists.

If you can look at a European growth opportunity and think strategically and roll your sleeves up for the German market, we should talk.

No gimmicks. Just proper growth.

Apply now !