Sales Executive

Posted 20 January 2026
LocationBirmingham
Job type Permanent
Discipline Commercial
ReferenceSE

Job description

Sales Executive
Location: Birmingham (Field Based)
Hours: Monday to Friday, 08:30 to 17:00 (40 hours per week)
Benefits: 33 days’ annual leave, contributory pension, company car, commission

Overview:
This position is focused on growing sales across a wide range of technical and industrial markets. The role involves selling epoxy and polyurethane-based products used for mould and tool making, design model making, rapid prototyping, composite tooling, pattern making and specialist applications. Key end sectors include composites, foundry, thermoforming, automotive, motorsport, aerospace, marine, industrial and film/props.

The role requires strong account management skills, new business development, consultative selling, and the ability to understand customer needs to recommend appropriate technical solutions. The Sales Executive will manage both existing accounts and new customer opportunities, working closely with internal Business Development and Marketing to support growth objectives.

Key Responsibilities:
• Build and maintain long-term customer relationships
• Identify and convert new business opportunities across target markets
• Manage accounts to maximise margin, revenue and retention
• Cross-sell and upsell across the product range, identifying where new product lines can be introduced
• Understand customer requirements and propose solutions tailored to technical needs
• Respond to enquiries promptly and professionally, ensuring a strong customer experience
• Work closely with marketing to follow up qualified leads and support campaigns
• Analyse market trends, competitor activity and product usage to inform strategy
• Maintain accurate sales activity records, forecasting and performance reporting
• Support tendering/negotiation processes and review commercial terms where required
• Plan and prioritise customer contact to maximise productivity and sales performance
• Keep up to date with product information and relevant industry developments

Person Specification:

Essential:
• Proven track record in sales
• Experience of growing accounts year-on-year through cross-selling and upselling
• Strong relationship-building and communication skills
• Confident presenting and influencing at multiple levels
• Self-motivated, proactive and commercially focused

Desirable:
• Experience within industrial, composites or epoxy/PU environments
• Exposure to bid/tender processes or procurement
• Sales/customer service qualifications

Behaviours:
• Proactive, commercially minded, customer-focused
• Independent, resilient and self-starting
• Curious and consultative with a problem-solving mindset
• Clear communicator and active listener
• Able to adapt approach depending on customer and situation